by: Chris Troksa
Let me tell you a little bit about Jim Young. He is starting the Product Community, and he absolutely doesn’t have to. I am in the role of talking him up because he’s both too nice and too modest to say these things.
It’s a bit of a long story, but this guy does amazing work. He does branding for Mel Tucker of Michigan State Football. He’s a successful consultant. The Product Community is a gamble because he’s a genuine person who wants to help people. How do I know?
Jim Young reached out to me. He helped me. And he stood by me. I am a cancer patient. He reached out before that was known, but he stood by me through every step of my life-threatening journey. He did not have to do any of this, but he did.
He does things that he doesn’t have to. He does them because he believes in them. He does them to help people in need. And he does this by creating communities that create value for organizations. I know this because I watched it happen. The Product Community works. If you are brave enough to try it.
I believe in Jim Young. He’s a stand-up person who could be going for easy money in other areas. He chose to do this because he sees a need, and he wants to help people.
Associations are sick. They are holding on by the inertia of this is how we do business. There is value in associations. They protect the health community. But they will not survive if they cling to old business models.
Do we want a health-care system without groups sharing information? Totally controlled by corporate interests. There is another path. And it is the Product Community. There is a path to creative, innovative organizations that proactively think about the needs of their members. Join this discussion. This is a conversation you need to have. And this is a partner you can trust.