Upcoming Workshops

  • WORKSHOPS. Half-day, live, online, deep-dives into a particular topic. We offer 2-3 workshops per month and they range in price from $195 to $395. Make sure to check back as we regularly add new workshops!
  • NETWORKING. The Product Community® hosts the Association Design Circle which is a monthly First Friday coffee for association innovators.
Seats Available – $395

Workshop

Product Development Bootcamp

Mar 28, 2024
11:00 am-1:00 pm ET

Apr 4, 2024
11:00 am-1:00 pm ET

This workshop is a live, interactive overview of how to create new products for your association (4 hour workshop over two days).

Register
Free

Networking

Association Design Circle

Apr 5, 2024
10:00am-11:00am ET

First Friday coffee with association innovators. Community building opportunity. All welcome!

Register
Seats Available – $395

Workshop

How to Productize Your Annual Meeting

Apr 25, 2024
11:00 am-1:00 pm ET

May 2, 2024
11:00 am-1:00 pm ET

Design and leverage your annual conference to create new high-impact products for your members (4 hour workshop over two days).

Register
Free

Networking

Association Design Circle

May 3, 2024
10:00am-11:00am ET

First Friday coffee with association innovators. Community building opportunity. All welcome!

Register
Free

Networking

Association Design Circle

Jun 7, 2024
10:00am-11:00am ET

First Friday coffee with association innovators. Community building opportunity. All welcome!

Register
Seats Available

Workshop

How to Design a Product Portfolio

Jun 13, 2024
11:00am-1:00pm ET

Leverage your programs to find new value for your members.

Register
Free

Networking

Association Design Circle

Jul 12, 2024
10:00am-11:00am ET

First Friday coffee with association innovators. Community building opportunity. All welcome!

Register
Seats Available

Workshop

Association Performance Metrics

Jul 25, 2024
11:00 am-1:00 pm ET

Aug 1, 2024
11:00 am-1:00 pm ET

High-level overview of metrics to measure the performance of your product portfolio (4 hour workshop over two days).

Register
Free

Networking

Association Design Circle

Aug 2, 2024
10:00am-11:00am ET

First Friday coffee with association innovators. Community building opportunity. All welcome!

Register
Seats Available – $395

Workshop

Designing a Winning Business Model

Aug 22, 2024
11:00 am-1:00 pm ET

Aug 29, 2024
11:00 am-1:00 pm ET

A strategic approach to growing and diversifying your association revenue (4 hour workshop over two days).

Register
Free

Networking

Association Design Circle

Sep 6, 2024
10:00am-11:00am ET

First Friday coffee with association innovators. Community building opportunity. All welcome!

Register
Seats Available – $395

Workshop

How to Grow Membership

Sep 26, 2024
11:00 am-1:00 pm ET

Oct 3, 2024
11:00 am-1:00 pm ET

Live, interactive overview of defining your current and future association market (4 hour workshop over two days).

Register

Start your own cohort

Cohorts are where the product community® flourishes. Here’s why:

  • You will meet and engage with other leading association innovators
  • You will apply the content, tools, processes, and ideas to create a new ready-for-market product
  • You will master the six product community® competencies
  • As the product community® framework repeatable, you will be able to apply it at your association. All products will benefit from what you learn
  • You will be a part of a unique, longitudinal community of leaders who are helping to create the association of the future
  • You will provide support and guidances to help other association peers bring their products to market 
  • You will become eligible to facilitate the product community® in the future
  • Perhaps most importantly – if you choose to start a product community™ at your association – your culture will be forever transformed. 

Contact us today to learn more!

Create a product community® and you will

  1. Diversify revenue through product development and the four dimensions of growth.

  2. Access diverse peers, build community, and utilize practical tools.

  3. Transform your association’s culture around the new imperative for agile responsiveness.

  4. Build a ready-for-market product with a business model, product roadmap, go-to-market plan, and growth plan.

Get Started

Free

Product Community®

Insights Newsletter

Weekly content on association product communities.

Subscribe
  • Timely + authoritative
  • Help shape the dialogue
  • Build + sustain momentum
  • Immediately applicable
Starting at $495

Product Community®

Workshops

Live + engaging 4-6 hour workshops or 3 month courses.

Register
  • Learn about: positioning, pricing, growth + scale, competition, business models, and go to market
  • Experiential + case-based
  • Collaborative + applied
  • Immediately usable
  • Gain access to like-minded innovators
Starting at $7495

Product Community®

Yearlong Cohort Experience

Our premier, highest impact offering.

Learn more
  • Learn + apply the Product Community® framework.
  • Develop +  bring to market new products
  • Master the 6 competencies
  • Create repeatable processes to extend value long after the experience
  • Join a perpetual innovation community

Learn More